Load Fast with load.now
Whether it's an app, product, or platform — load.now gives you branded short links to streamline installs, downloads, and onboarding.
Launch Links That Load
Why platforms use load.now
load.now lets you create clear, branded download links. Perfect for install pages, app onboarding, or updates.
Built for Dev & Product
Make installs seamless
load.now gives product and dev teams a simple, scalable way to route install traffic and track usage.

Smart Routing by Platform
Send Android users to Google Play, iOS users to App Store, and more — with one short link.

Branded Download Links
Replace long installer URLs with easy-to-share links like load.now/setup.

Automation Friendly
Trigger scripts, webhook alerts, or internal tracking whenever a load.now link is clicked.
Monitor Adoption
Know who loads what
Track click behavior on installers, patches, and guides. load.now helps you optimize access and flow.

Install Events
See when users initiate setup, by region, source, or device.

Grouped Campaigns
Track usage by app version or feature launch.

Timing + Channel Insights
Discover what channels drive the most installs and when.
Trusted by Product Teams
For launches, updates, and rollouts
load.now is used by software teams, dev tool builders, and onboarding managers to simplify access and track performance.
“TAP.now makes link management feel organized. I can group, tag, and compare everything without the usual chaos.”
Olivia M.
Content Strategist
“We needed a cleaner way to present links across channels—and get real attribution. TAP.now delivers both.”
Liam K.
Startup Founder
“Our team uses TAP.now to compare multiple links per campaign. It’s like finally seeing what’s actually working.”
Emma R.
Performance Marketer
“The automations save us hours. TAP.now connects with our CRM so lead tracking just happens in the background.”
Noah W.
Marketing Operations Lead
“TAP.now campaigns make it easy to track performance across all our links. We finally have one view of what’s working—without digging.”
Sophia J.
Agency Account Manager
“Even in beta, TAP.now gave us better attribution than tools we were paying for. That was enough for us to switch.”
Ethan B.
DTC Brand Lead
“As a solo founder, I just need quick answers. TAP.now helps me see what’s getting clicks and why—without extra setup.”
Ava P.
Solo SaaS Builder
“We use TAP.now to share short links in our weekly newsletter. The domain branding builds trust, and the insights help us tune subject lines.”
Jackson C.
Community Manager
“There’s a lot of link tools out there, but this one feels built for how teams actually work. The UI is clean, but the power is under the hood.”
Mia T.
B2B Marketing Lead
“TAP.now makes link management feel organized. I can group, tag, and compare everything without the usual chaos.”
Olivia M.
Content Strategist
“We needed a cleaner way to present links across channels—and get real attribution. TAP.now delivers both.”
Liam K.
Startup Founder
“Our team uses TAP.now to compare multiple links per campaign. It’s like finally seeing what’s actually working.”
Emma R.
Performance Marketer
“The automations save us hours. TAP.now connects with our CRM so lead tracking just happens in the background.”
Noah W.
Marketing Operations Lead
“TAP.now campaigns make it easy to track performance across all our links. We finally have one view of what’s working—without digging.”
Sophia J.
Agency Account Manager
“Even in beta, TAP.now gave us better attribution than tools we were paying for. That was enough for us to switch.”
Ethan B.
DTC Brand Lead
“As a solo founder, I just need quick answers. TAP.now helps me see what’s getting clicks and why—without extra setup.”
Ava P.
Solo SaaS Builder
“We use TAP.now to share short links in our weekly newsletter. The domain branding builds trust, and the insights help us tune subject lines.”
Jackson C.
Community Manager
“There’s a lot of link tools out there, but this one feels built for how teams actually work. The UI is clean, but the power is under the hood.”
Mia T.
B2B Marketing Lead
FAQs about load.now
Still wondering?
Here’s everything technical and product teams want to know before using load.now.
Anything you want people to install or start — apps, setups, extensions, or even training modules.
Yes. You can set up device-based routing and get breakdowns by referrer, device, and location.
With webhooks or our JS snippet, yes. Great for sending install starts to analytics or your backend.
Absolutely. Every link can be turned into a QR code — great for packaging, ads, or booths.
You can organize by campaign, tag links, and update destinations anytime — all without changing the public URL.